Discussion in 'More News from Your Google TV News Team' started by Rickaren, Oct 28, 2011.
Oct 27, 2011 An overview of the new Google TV experience
Google Takes A Second Shot At Google TV (GOOG)
Friday, October 28, 2011
Google has unveiled the second version of Google TV, and this time it promises to keep it simple.
The first version came out about a year ago and was pretty much universally panned for its complicated interface and lack of real usefulness -- it didn't offer enough clear value to justify the expense and complexity of adding another device to your TV setup.
Unsurprisingly, sales were slow, and it looked like Google might abandon the whole project.
Instead, Google took the criticism and went back to the drawing board.
Google TV 2.0 is a major software update that will be pushed to existing customers starting today. There's no new hardware yet, but expect that to come in the next few months as well.
Product manager Mario Queiroz explains that they focused on fixing three main problems:
Too complicated. For Google TV to work, it has to feel like TV. Major changes in this version include a home screen that keeps the TV window front and center -- content sources (like live TV, Netflix, or YouTube) and apps are arrayed along the bottom, and all represented by simple icons. Google also worked with media companies like the New York Times and Wall Street Journal to create special video channels that consist of all the videos already available through those companies' Web sites, but displayed in the main TV window.
Too hard to find stuff to watch. The first version of Google TV focused on searching for content. Google still believes this is the best way to find specific items in the increasingly massive amount of video, but a lot of times people don't know what's available -- they just want to browse. So this time, Google added a comprehensive guide that arranges all video by category. Users don't have to know what source it's coming from -- regular television Netflix, YouTube, whatever -- although there is a special Live TV channel because that's probably what people will be most often interested in. Over time, the guide will get more intelligent based on your past selections -- if you watch a lot of Seinfeld reruns, expect to see Curb Your Enthusiasm up top.
Too much like using a computer. Too many of Google's Web properties and third-party apps looked like they were simply Web sites or applications ported to a big screen -- which is exactly what they were. With this round, Google has revamped YouTube completely so that when you type in a topic like "Miley Cyrus," you'll see an entire "channel' prepopulated with her videos, with full-length videos favored first. It has also created brand new photos and music apps that are laid out for TV viewers, and seeded the app marketplace with third-party apps that translate particularly well to TV, like Thuuz, a startup that helps you find sports to watch on TV based on how exciting the games are right now.
Google still believes that TV is in the middle of a fundamental change from hundreds to millions of "channels," and that's where the opportunity for Google lies: helping consumers make sense of that huge trove of video.
It still seems like a stretch to get customers to pay an extra $100 for a box that sits between their TV and cable box just so they can get a bunch of different video sources in one place. The better long-term path seems to be building Google TV directly into new television sets like Sony has done, so users will simply get it when they buy their new TV.
Lastly, what about money? Where's the business model for Google TV?
Queiroz refused to talk about monetization plans in detail, but said that it fits into Google's general strategy of getting users online from as many places as possible -- just like Android with mobile phones. Once they're there, Google has lots of ways to make money -- showing display ads, guiding them to search, and selling them apps.
Any details on better integration of Google TV 2.0 with Logitech universal remotes (I have a Harmony One)? This is important for my wife who doesn't like to use the Logitech Revue keyboard at all (she's a point and click person).
I will have the same issue, we can only hope. I presently use two inputs to the TV, one for DISH/DirecTV using the Harmony One, and one for GoogleTV using the keyboard. It would be up to software used on the remote wouldn't it? I have never atempted to add GoogleTV to it due to what I have read here. Maybe with this update that will change?
Not sure where to stick this so here it is - Gigaom's Cord Cutters first look at Google TV 2.0
Cord Cutters: A first look at Google TV 2.0 — Online Video News
I can hardly wait to see what new functionality comes with the addition of new GTV software and Android Market. Being able to play home movies from my video server and browsing the web are nice, but there are so many more possibilities. . . Craig Herberg
there is some twitter noise that google is making a big push for vid content via youtubes,, expect 100 channels of orginal programming.. perhaps plan b for not getting a hulu deal.... might be cool..dunno...
and new spot light sites have been added.. mosh something.. and a few other music oriented kinda deals... cant remember the names...
Friday, October 28, 2011
More great content creators coming to YouTube
Wonderful things happen when cool technology meets great entertainment. Cable television expanded our viewing possibilities from just a handful of channels to hundreds, and brought us some of the most defining media experiences of the last few decades-- think MTV, ESPN and CNN. Today, the web is bringing us entertainment from an even wider range of talented producers, and many of the defining channels of the next generation are being born, and watched, on YouTube.
Today were announcing that even more talented creators and original entertainment will soon join YouTubes existing channel lineup, including channels created by well-known personalities and content producers from the TV, film, music, news, and sports fields, as well as some of the most innovative up-and-coming media companies in the world and some of YouTubes own existing partners. These channels will have something for everyone, whether youre a mom, a comedy fan, a sports nut, a music lover or a pop-culture maven.
Our goal with this channels expansion, along with the grants and educational programs weve launched in the past year, is to bring an even broader range of entertainment to YouTube, giving you more reasons to keep coming back again and again. And for advertisers, these channels will represent a new way to engage and reach their global consumers.
The first of these new original channels will appear on YouTube starting next month and will continue over the next year. Theyll be available to you on any internet-connected device, anywhere in the world, with all the interactivity and social features of YouTube built right in.
Be the first to know when the original channels launch, and take a sneak peek, here. Original Channels - YouTube
The Google TV 2.0 update is set to hit compatible Sony devices on Sunday with the Logitech Revue update following shortly after.
What? this news is a year old.
That was just spam, trying to get enough posts to add a link or two trying to get some suckers for whatever it was the spammer was promoting, all of those posts have probably been deleted now. Just ignore such posts in the future, they are usually easy to pick out.
come on,this happened three years ago...not news at all...what i give is a piece of news for fun.Is anyone know about cube?
Separate names with a comma.