Jenkins: TV Will Be Apple's Undoing - WSJ.com (click for full article) Updated September 25, 2012, 7:24 p.m. ET By HOLMAN W. JENKINS, JR. "Apple had snafus under Steve Jobs-antenna-gate, MobileMe, the frequently obtuse Siri. Its latest snafu, a faulty maps application installed on the new version of the iPhone, isn't a testament to the inferiority of Apple's current management. And the snafu is easily rectified by, if nothing else, Google releasing and Apple approving a Google Maps app for the iPhone 5. For entirely different reasons, though, the map snafu demonstrates why circumstances are turning against Apple's current business model. Simply, content is king again. However much it might benefit Apple's business model to force users to patronize its own maps app, the company won't get far in trying to deny them Google's far superior app. Apple for a while managed to tame the power of content and make it subservient, but that day is coming to an end. Forget the maps farrago. Look at Apple's agony over the TV puzzle. Apple is frustrated because there is no solution to TV that will let Apple keep doing what it has been doing. Like schnauzers overreacting to the postman's arrival, the tech press was in a tizzy a month ago on reports that Apple was talking to the cable industry about bringing cable's linear channel lineups to a future Apple device. But the technical feat is no technical feat. Time Warner and Cablevision managed to roll out iPad apps within days of the device's debut 2½ years ago."