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Reports: Sony To Cut 10,000 Jobs Over Next Year

Discussion in 'Off-Topic Discussion' started by CatfishRivers, Apr 9, 2012.

  1. CatfishRivers

    CatfishRivers Well-Known Member

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    Reports: Sony to cut 10,000 jobs over next year | HeraldTribune.com (click for full article)

    "TOKYO - Sony Corp. will cut about 10,000 jobs worldwide over the next year as it tries to return to profit, Japanese news reports said Monday.


    The Nikkei business daily and other media said Sony's decision to slash 6 percent of its work force comes as it struggles with weak TV sales and swelling losses.


    Sony spokeswoman Yoko Yasukouchi wouldn't confirm the reports.


    New CEO Kazuo Hirai is holding a press conference Thursday.


    Sony has announced restructuring plans by selling its chemical unit. Sony is also merging its LCD panel operation with Toshiba and Hitachi. Yasukouchi said those changes could affect up to 5,000 employees who are subject to transfers.


    Sony earlier this year reported a 159 billion yen ($2.1 billion) loss for the October-December quarter and more than doubled its projected loss for the full fiscal year through March 2013."
     
  2. CatfishRivers

    CatfishRivers Well-Known Member

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    Sony pride turns to disillusionment (click for full article)

    "

    Sony pride turns to disillusionment
    Junko Yoshida


    4/12/2012 3:42 PM EDT


    NEW YORK -- It's painful for me to watch the downfall of Sony Corp. -- once one of the best known and most admired consumer brands in the global market.


    The brand taught every Japanese person to hold his head high with pride in his country, technology and products. Besides being the nation's best-known brand, Sony symbolized for the world Japan's economic success in the 1980's.


    What's even more painful is to hear new CEO, Kazuo Hirai, at its first press conference vowing to "change and revive Sony."
     
  3. CatfishRivers

    CatfishRivers Well-Known Member

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    The Company That Inspired Steve Jobs Is Stumbling - DailyFinance (click for full article)

    " There was a time when Sony (SNE) was a big part of our lives.


    The kid that grew up with a Sony Walkman eventually bought a Sony PlayStation that he connected to his Sony TV. When he had kids of his own, he whipped out his Sony camcorder or digital camera to record memories that would be played back later on a Sony VCR, DVD, or Blu-ray player.


    In his youth, Steve Jobs, Apple's iconic leader, drew inspiration from Sony. However, now that Apple (AAPL) is the new Sony, where does that leave Sony? "
     
  4. CatfishRivers

    CatfishRivers Well-Known Member

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    Sony, TVs Out, Gaming Smartphones & Digital Cameras In - Smarthouse (click for full article)

    "Sony is set to move away from TVs after losing $8.8 from their TV operations over the past eight years; instead the Company is going to take a stab at trying to be competitive in the mobile electronics, gaming and digital imaging markets.


    New Sony CEO Kazuo Hirai who earlier this week announced the laying off of 10,000 staff which is on top of the 16,000 laid off by his predecessor Sir Howard Stringer admits that things are looking tough for the Japanese Electronics Company who has cut 66,500 jobs across four restructuring plans since 1999.


    Under the so-called new "One Sony" plan, the company has highlighted three sectors as its top revenue generators, including smartphones, digital cameras and Playstation gaming. This will take the Company head to head with Apple, Nikon, Canon, Samsung and Google; companies that are delivering billions in profits every quarter.


    In his first strategy address since becoming chief executive of Sony, Kazuo Hirai said he will implement major changes including deep cost cuts at its unprofitable television business, and outlined the company's need for a "sense of urgency" in executing those changes. "
     
    Last edited: Apr 12, 2012

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