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New Apple TV Service Would Reportedly Include Ad-Skipping Technology

Discussion in 'Off-Topic Discussion' started by CatfishRivers, Jul 15, 2013.

  1. CatfishRivers

    CatfishRivers Well-Known Member

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    New Apple TV service would reportedly include ad-skipping technology | The Verge (click for full article)

    by Nathan Ingraham - July 15, 2013

    "Rumors have circulated about a future Apple TV that goes beyond what the company's current set-top box offers for years. While most of that speculation has focused on a full-on TV set, we're hearing some rumblings now about what the user experience might be like.

    According to former Wall Street Journal reporter Jessica Lessin, Apple's next TV service will include some ad-skipping technology - much like the controversial Dish Hopper DVR. Lessin reports that talks with networks and cable companies have been going on in "fits and starts" for over a year, but talks have gotten more serious in recent discussions."
     
  2. ChrisG8

    ChrisG8 Well-Known Member

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    I can't see how companies with streaming sites funded by advertisement will want those sites to be accessible by an ad skipping streaming player. Some of the rumors make little sense to me. If this is true, we may see sites blocking Apple TV.
     

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