Quantcast

Google TV Viewing Up 91%, Finds Study

Discussion in 'Google TV General Discussion' started by CatfishRivers, Feb 16, 2012.

  1. CatfishRivers

    CatfishRivers Well-Known Member

    Joined:
    Apr 5, 2011
    Messages:
    14,604
    Likes Received:
    877
    Trophy Points:
    113
    IPTV news - Google TV viewing up 91%, finds study (click for full article)

    "The number of video plays on tablets, mobile devices and connected TVs worldwide nearly doubled in the fourth quarter of 2011 compared to the previous quarter, according to a new report from US firm Ooyala, a provider of digital video technology, analytics and services.


    Ooyala hosts one of the world's largest video analytics data stores, receiving over 1 billion daily analytics "pings" or data queries across more than 110 countries each month.



    Other key findings from the report include: both iPhone (boosted by the iPhone 4S release in October) and Android platforms grew rapidly on a quarterly basis in terms of videos played and hours watched; Facebook users on average share ten times more video than Twitter users; tablet viewers continue to be far more engaged than desktop viewers, being 45% more likely to complete at least 75% of videos played; and finally, video plays on Google TV devices increased 91%."
     
    • Like Like x 2

Share This Page