Google to launch Amazon, Microsoft cloud rival at Google I/O — Tech News and Analysis (click for full article) "Google is very likely to launch a cloud services platform at its annual developer conference, Google I/O next week in San Francisco. It was one of the topics of discussion in the hallways of our Structure 2012 conference. We have since confirmed with multiple sources who are familiar with Google's plans which include a more comprehensive offering that its current app engine and storage offerings. The Mountain View, Calif-based Internet giant declined to comment. In early May, my colleague Derrick Harris broke the news that both Google and Microsoft were launching their competitors to Amazon later this year."