Amazon Prime now available for $7.99/month (or $79/year) - Liliputing (click for full article) "Amazon Prime started out as a service that let Amazon customers receive free 2-day shipping for $79 per year. But over the past year Amazon has sweetened the deal by launching a Netflix competitor called Prime instant videos and a Kindle Owners' Lending Library that Kindle users borrow one book per month at no additional cost. Now the company also has a way to sign up for Prime if you're not convinced you want to spend $79 on a full 1-year membership. Update: TechCrunch reports Amazon's new monthly pricing is a "test" at this point. Starting this week, customers in the US can also sign up for a new $7.99 per month plan. That comes to $95.88 per year, so you'd actually end up saving money if you paid for a full year in advance instead of one month at a time. But for the same price as a Netflix watch instantly subscription, you can now access Amazon's Prime Instant Video collection, digital book lending library, and get 2-day shipping on many items without signing up for a full year."